What is digital marketing?

Digital Marketing is a combination of technical knowledge, oral communication, and written expertise. It is a way to promote your product and services through digital media and social media. It is a vast area of digital channels such as Google search, social media, email, and websites to connect with current and prospective customers. As everyone is shifting from traditional marketing to digital platform, the importance and need for digital marketing have been increased. That is why the importance of digital marketing course in Chandigarh has been increased too.

Digital Marketing Course In Chandigarh

If you are looking for best Digital marketing courses in Chandigarh, once go through Jiyes Learning Institute, which is located in Panchkula. Jiyes Learning Institute offers best digital marketing course in Chandigarh. Here you will learn advance and latest digital marketing techniques and strategies from industry experts. In our digital marketing program you will learn SEO (on-page & off-page), SMO, SEM, Google Adwords/PPC,SMM, E-mail Marketing and affiliate marketing. We also offer Industrial Training  for different courses and digital Marketing course in Panchkula and many more courses.

Get In Touch With Us!

Modules offered in digital marketing Course:

  • SEO – Search Engine Optimization
  • SEM – Search Engine marketing.
  • SMO – Social Media Optimization
  • PPC – Pay Per Click
  • SMM – Social Media Marketing.
  • Affiliate marketing
  • Email Marketing
Digital marketing course in Chandigarh

Search Engine Optimization(SEO):-

SEO stands for Search Engine Optimization. It is the process of getting organic traffic or leads on the website from the search results on search engines with the help of SEO Analysis, ON-PAGE SEO and OFF-PAGE SEO. SEO helps to develop and promoting a website to make it search engine friendly and compatible.

  • On-page SEO.
  • Off-Page SEO.
  • Link Building
  • Website Analyze.
  • Google Webmaster Tools.

Seacrh Engine Marketing (SEM):

Search Engine marketing is the process of increasing website traffic by purchasing ads on search engines and it is one of the most effective ways to grow your business in an increasingly competitive marketplace.

Social Media Optimization (SMO):

Social Media Optimization is the strategy that increases the awareness of brand, product or services with the help of social media outlets and communities to generate viral publicity.

PPC – Pay per Click

PPC is also known as Google AdWords.  It is another way of internet marketing in which of using search engine advertising to generate clicks to your website. PPC includes:

  • Introduction of Google AdWords
  • Keyword research in PPC Marketing
  • Creating Ad Campaign
  • Remarketing PPC Ad Extension
  • Quality Score Optimization
  • Website traffic through You tube video

SMM – Social Media Marketing.

Social Media Marketers distribute user engaging content on various high traffic Social Media platforms like Facebook, Twitter, Google+, Blogs, Pinterest, YouTube, Myspace, LinkedIn, Hi5 and many more to build targeted audience. Also we cover-up

  • Facebook Optimization
  • Facebook post Methods
  • Understanding Facebook algorithm
  • Creating ads on Facebook
  • Facebook Analytics

AFFILIATE MARKETING

Affiliate marketing is the process of earning a commission by promoting other people’s products by using social media and blogs. When a buyer click on shared link and buy product, then wavier generate.

  • Overview of Affiliate marketing
  • How Affiliate marketing works
  • Ways of increasing sales and Income
  • Techniques of Affiliate marketing

Email Marketing

Email marketing is the best way to develop relationships with customers or clients.  In Email marketing generally we use or send bulk Emails to our targeted audience to Advertise or to branding our business. Email marketing is considering a formal way of talking.

Digital Marketing Course Syllabus:

Digital Marketing Basics:

  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Optimization (SMO)
  • Blogging

Advance Digital Marketing Course:

  • Search Engine Optimization (SEO)
  • Webmaster Tool
  • Social Media Marketing
  • Google AdWords
  • Content Marketing
  • Video Marketing
  • Google Analytics
  • E-mail Marketing
  • E-commerce Marketing
  • Mobile Marketing
  • App Promotions
  • Reputation Management
  • Branding

Digital Marketing Course In Chandigarh:

  • Website Analtysis
  • Keyword Research and Analysis
  • On-Page & Off-Page SEO
  • Website Optimization
  • SEO Friendly Website
  • Google Algorithms
  • Link Building
  • Directory Submission
  • Forum Posting, Blog Submission & Guest Posting
  • Business Listing
  • Classified Submission
  • PPT & Image Submission
  • Google My Business
  • Competitor Analysis
  • Google Sandbox Effects
  • Google AdWord Campaign
  • Facebook & Instagram AdWord Campaign